Introduction:
Scaling product data across new markets is often a significant challenge for companies. WISEPIM is designed from the ground up to simplify and streamline this process, ensuring your product data is ready to scale efficiently.
In this case study, we will walk you through how one of our customers successfully entered a new market and seamlessly published their product data on a new marketplace. A key part of this process was the complete enrichment of their existing product data. Here’s how WISEPIM supported their journey:
Step 1: Fetching Product Data into WISEPIM
Using WISEPIM’s API, the customer can securely transfer their product data into our platform. To begin, the customer will simply input their API keys. This step ensures that all relevant product information is centralized for further enrichment.
Step 2: Data Enrichment and Prompt Customization
Once the data is fetched, the customer can fully enrich their product data by creating and saving personalized prompts. WISEPIM allows complete customization, ensuring context is maintained—for instance, keeping the original product name intact during translations. In this case, the customer tailored their prompt specifically for Kaufland. However, WISEPIM offers flexibility, allowing easy adaptation for other platforms like Amazon in the future.
Step 3: Publishing Products to the Marketplace
After the product data has been enriched, the customer can review it in WISEPIM’s data dashboard. Quality control is prioritized, with the option to flag products that have or haven’t been reviewed. Once approved, exporting the data to the desired marketplace, such as Kaufland, is a simple one-click process.
Conclusion:
WISEPIM takes the complexity out of scaling product data, allowing businesses to easily enter new markets while customizing product information for various platforms. With automated data enrichment and flexible prompts, your product data is always optimized for success.
October 12, 2024